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New warning signs to cut crashes on Cornwall's A38

New warning signs to cut crashes on Cornwall's A38

Published by Emma Carton at 8:11am 14th August 2019. (Updated at 10:22am 14th August 2019)

Updated signs have been put up to try to cut the number of crashes on Cornwall's A38.

A recent study has warned that August is the worst month when it comes to serious collisions.

New messages are being added to some of Safe 38's campaign banners along the stretch to Saltash.

They now carry the warning 'drive safely' and members are urging drivers to watch their speed.

a38 crash
Banners on Cornwall's A38 have been updated to include warning messages in a bid to cut fatal and serious crashes.

"The banners now do have the words 'drive safely' on them. It's a key message really, that we want to put across to people.

"We know that driver error, in the vast majority of serious collisions, is the cause. 

"A driver has often made a mistake so it's a reminder to drivers on the road they need to be be very, very mindful of the environment they're in.

"The A38 through Cornwall has multiple hazards and is actually quite a difficult road for drivers to negotiate, especially drivers who maybe aren't so familiar with it.

"It's a message for locals and visitors alike to be mindful of the environment that they're driving in and to take great care on this road because we know it was one of the highest serious and fatal collision rates nationally".

James Milledge, Safe 38

safe 38 sign 1
Campaign group, Safe 38, has added the message 'drive safely' as a study reveals August is the worst month for collisions

"There's more vehicle movements. The road is not designed to be carrying the volume of traffic it's already carrying so add even more traffic onto that, it just makes the road harder to negotiate. There's many, many multiple hazards.

"If you think if you're a visitor, you've driven down on high quality roads all the way from wherever it might be, whether that's from London or the Midlands or further afield and you've arrived at the Tamar Bridge having travelled on very high quality roads.

"You come up the road to Carkeel roundabout and all of a sudden you're confronted with a six-mile stretch of single-lane carriageway of varying standards, alignments, multiple accesses. It goes through two communities at Landrake and Tideford - it's just a lot for people to negotiate.

"And actually the study showed that the majority of people caught up in these collisions are actually local people. So it's not necessarily the tourists who are causing the incidents, it's often the local people.

"Many people may be able to relate with frustration around the increased traffic volumes in the summer periods or, indeed, people's unfamiliarity with the road and many people will have experience late decision-making by drivers where they're not so familiar with the roads.

"What we'd encourage people to do is to increase your stopping distances and be mindful".

James Milledge, Safe 38

safe 38 sign 3
The campaign group, Safe 38, is hoping long-term improvements to boost safety and cut crashes could begin in the autumn

The campaign group says it is hoping that we will see some major improvements to the road from the autumn.

Moves this week by local MP Sheryll Murray to speak with the new Secretary of State for Transport have been broadly welcomed by the group.

They are demanding interim measures to improve the road, including a by-pass to move congestion away from villages such as Tideford, and major junction improvements at Lean Quarry and Menheniot junctions.
"It is vital that pressure for both short term safety measures and major improvements are highlighted to the new administration and continually kept in the minds of the decision makers in Westminster.

"In the meantime we urge everyone to do what they can to make their journeys on the road as safe as possible".

James Milledge, Safe 38

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