Pirate FM News

Keep up to date with the latest news delivered direct to your Inbox.

South West Small Businesses 'More Confident'

news_money_pounds.jpg
Delicious Submit this page to reddit

2:31pm 24th May 2012

More and more small businesses in Cornwall and Devon are making more money.

That is according to a new Confidence Index.

It says almost half in the south-west are more upbeat, a third are reporting a rise in profits, and one in six wants to hire more staff.

Vistaprint is behind it.

Spokesman Richard Houghton says online marketing is key: "What you say is as important as who you are. If you're saying things interesting, if you're running an attraction in Cornwall, or you're running a hotel, or you're running a business that relies on tourism business, you can pick out the tourists you want to reach and your can compete.

"I think they're getting much more savvy about how they market themselves. They're using social media and things like Facebook ads and Twitter to reach a clear local audience and it gives them a chance to compete with the bigger guys".

Richard has these three tips to boost business:

Have a very clear idea of what you are selling.

You need to know who is most likely to buy it, so you do not waste any time with people who are not going to spend money with you.

Be consistent and hold your nerve because it takes time to get the message through.

2:31pm 24th May 2012

Share This Story

Delicious Submit this page to reddit
Suggested articles
m5 fire 2

WATCH: The fire that shut main road to south-west

Here's why you might have got stuck on the M5...

drone 1

WATCH: South-west police to run 24-hour drones unit

It follows a trial to test stuff like crime scene photos

Most read
newbridge crash

Woman has 'life-changing injuries' after crash

18-year-old was airlifted near Penzance

missing john hurst 4

Body found on popular Cornish beach identified

Missing John Hurst discovered at Watergate Bay

Top articles

BREAKING: Woman airlifted after 'serious' A30 crash

Cornwall News: Police think her injuries could be "life-changing"

Pirate FM Cornwall News Update - 7th January 2016

Cornwall Video News: Officials say they’re holding talks to find new jobs for hundreds of workers in Bodmin.

Westminster attacker Khalid Masood's wife 'saddened and shocked'

National News: The wife of Westminster attacker Khalid Masood has said she is "saddened and shocked" by his actions.

UPDATE: Body found on popular Cornish beach

Cornwall News: Police say death at Watergate Bay 'isn't suspicious'

Goodbye? Adele says she may never tour again

Showbiz News: She may have sold tens of millions of albums and filled arenas around the world, but Adele says she may never tour again.

Cyclone Debbie: 'Howling' storm batters Australia's northeast coast

World News: Thousands of homes are without power and buildings have been damaged as a powerful storm has begun to batter Australia's northeast coast.

Scottish Muay Thai boxer Jordan Coe found dead in Thailand

Sports News: A Scottish boxer has died in Thailand of suspected heatstroke.

Newer article

Patients' Calls to Save Threatened Rehab Service

Cornwall News: Campaigners warn scrapping heart attack and stroke service will end up costing more

Older article

Cornwall's Pirate FMPirate Extra Footer LogoEscape to Cornwall radioLoveCornwall.com - The Cornish Business DirectoryPirate Education and Training

 

© Copyright Pirate FM

Pirate FM cannot be held responsible for the content of external links.